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Video Ringback Clips™ | RADVISION's Video Ringback Clip application enhances a very popular mobile entertainment service - the ringback tone. Video Ringback Clips let subscribers display personalized video clips can be displayed to callers. From the handset, subscribers select their favorite clip, or choose from an assortment of video clips. Other video creation and selection methods can easily be integrated into the service. Optional features include customizing different ringback clips for different callers, personalized messaging, and rating clips displayed by others.
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RADVISION’s Video Ringback Clips application is based on the SCOPIA® Interactive Video Platform, an IMS-ready, carrier-grade advanced media server with flexible APIs for deployment and delivery of multiple converged services over any bearer. This platform enables development of carrier-class, customizable video services that reliably deliver seamless integration with existing networks, and offer a high margin complement to traditional voice and data services for true added value.  | Operator Benefits - Increase traffic and network use with a new mobile entertainment service
- Broaden 3G offering with enhanced communication services for mobile subscribers
- Build a unique brand by customizing services per specific requirements
- Utilize the Video Ringback Clip for advertisements and product promotions
- Deliver optimal quality and minimal delay utilizing a hardware-based solution
- Start small and grow according to needs with a modular solution
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Subscriber Benefits
- Have fun with mobile communications
- Keep people on the line with interesting video clips while they wait
- Create communities of Video Ringback Clip fans to share, rate and enhance the experience
- Allow employees to utilize ring time for company promotion and advertising
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| Mobile Video Ringback Clip Highlights
- Extended connectivity with any type of fixed/mobile video-enabled device simultaneously, including 3G-324M handsets, SIP, H.323 & ISDN devices and PSTN phones
- Subscribers can select personalized Video Ringback Clips, with text overlay, personalized messaging and easy DTMF interaction
- Customizable, flexible application allowing customization of unique, branded services
- Advanced multimedia capabilities
- Full integration with back-end systems, including billing, operations and management, provisioning and authentication systems.
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